React Native SDK+ Integration Guide
This page explains how to implement the Rokt Ecommerce React Native SDK+. The SDK+ passes user and transaction data to Rokt on configured screens so Rokt can render relevant experiences, such as offers on confirmation screens.
Use the Target and Language selectors above to choose your deployment platform and the native code examples you want to follow.
You'll write a few lines of native code when you initialize the SDK+ in Step 2. Every other step uses JavaScript through the react-native-mparticle package.
1. Add the Rokt SDK+ to Your React Native App#
1Install the React Native package#
Add the React Native SDK+ as a dependency to your application:
npm install react-native-mparticle --save
2Import the package into your app#
Import the package into your React Native app code and get an instance of the SDK:
import MParticle from 'react-native-mparticle';
Continue setting up the SDK+ on your native project. Use the Target pill above to switch between iOS and Android.
The NPM install step above automatically pulls in the React framework and the core iOS framework. The Rokt SDK+ for iOS is added as a pod dependency in your ios/Podfile.
3Add the Rokt SDK pod to your Podfile#
Add the Rokt SDK+ pod to your ios/Podfile:
pod 'RoktSDKPlus', '~> 9.2'
Because Rokt's iOS SDK contains Swift code, you need to either keep React Native's default static linking with a pre_install exception, or switch your project to frameworks. Pick the path that matches your project:
4Configure your Podfile#
Add the following pre_install block to your ios/Podfile:
pre_install do |installer|
installer.pod_targets.each do |pod|
if pod.name == 'RoktSDKPlus' || pod.name == 'mParticle-Apple-SDK' || pod.name == 'mParticle-Rokt' || pod.name == 'Rokt-Widget'
def pod.build_type
Pod::BuildType.new(:linkage => :dynamic, :packaging => :framework)
end
end
end
end
5Install pods#
Run pod install to apply the changes:
bundle exec pod install
4Configure your Podfile#
If your ios/Podfile has a Flipper config line, comment it out:
# :flipper_configuration => flipper_config,
5Install pods#
Run pod install with USE_FRAMEWORKS to apply the changes. Pick static or dynamic based on your project:
USE_FRAMEWORKS=static bundle exec pod install
# or
USE_FRAMEWORKS=dynamic bundle exec pod install
2. Initialize the Rokt SDK+#
Initialize the Rokt SDK+ on the native side. The SDK+ must be initialized before any other SDK+ API calls. Use the Target pill above to switch between iOS and Android.
Insert the initialization snippet in your AppDelegate file. Replace your-key and your-secret with the values provided by your Rokt account manager.
Call registerPaymentExtension after MParticle.sharedInstance().start(with:) and before selectShoppableAds. It is required for Shoppable Ads placements on iOS.
import mParticle_Apple_SDK
import RoktPaymentExtension
func application(_ application: UIApplication, didFinishLaunchingWithOptions launchOptions: [UIApplicationLaunchOptionsKey: Any]?) -> Bool {
// Initialize the SDK
let options = MParticleOptions(key: "your-key",
secret: "your-secret")
// Specify the data environment with environment:
// Set it to .development if you are still testing your integration.
// Set it to .production if your integration is ready for production data.
// The default is .autoDetect which attempts to detect the environment automatically
options.environment = .development
MParticle.sharedInstance().start(with: options)
// Register after MParticle.sharedInstance().start(), before selectShoppableAds
if let paymentExt = RoktPaymentExtension(
applePayMerchantId: "merchant.com.yourapp.rokt"
) {
MParticle.sharedInstance().rokt.registerPaymentExtension(paymentExt)
}
return true
}
When inserting the initialization snippet, you will see customizable fields for:
1Entering your Rokt key and secret#
Set your-key and your-secret in MParticleOptions(key:secret:) to the values provided by your Rokt account manager.
2Setting your data environment#
Set options.environment to .development while testing to route data to the Development environment, and .production to send live customer activity to Production.
3Registering the payment extension#
Register RoktPaymentExtension after MParticle.sharedInstance().start(with:) and before selectShoppableAds to enable Shoppable Ads payments (including Apple Pay). Replace merchant.com.yourapp.rokt with your Apple Pay merchant ID. Required for all Shoppable Ads placements on iOS. The Stripe publishable key is configured in your mParticle Rokt kit settings (mParticle dashboard) — you only pass the Apple Pay merchant ID in code. RoktPaymentExtension is a Swift type; if your AppDelegate is Objective-C, do this from a small Swift file.
To identify the user and set additional user attributes, see Step 3: Identify the User below. If you don't have the user's email at initialization, you can identify the user later — see Error handling for how to handle identity errors.
3. Identify the User#
The SDK+ initialization script identifies the current user using the identifiers you provided in the script's identifyRequest object. After SDK initialization, you should keep the user's identity in sync whenever they log in, log out, or otherwise provide an identifier (for example, during checkout) using the appropriate method as described below.
Supported user identifiersDirect link to Supported user identifiers
Show supported user identifiers
| Field | Type | Description |
|---|---|---|
email | string | Pass the customer's raw, unhashed email address. |
mobile | string | Pass the customer's phone number in E.164 format. |
customerid | string | Pass your internal customer/account identifier. Send on every screen for logged-in users. |
other | string | Pass a SHA-256-hashed email. Only use when the raw email cannot be provided — do not pass both email and other. (Android path only.) |
other2 | string | Pass a SHA-256-hashed mobile number. Only use when the raw mobile number cannot be provided — do not pass both mobile and other2. (Android path only.) |
emailSha256 | string | Pass a SHA-256-hashed email. Only use when the raw email cannot be provided — do not pass both email and emailSha256. (iOS path only.) |
mobileSha256 | string | Pass a SHA-256-hashed mobile number. Only use when the raw mobile number cannot be provided — do not pass both mobile and mobileSha256. (iOS path only.) |
To identify the user:
1Create an IdentityRequest object#
Create an IdentityRequest object to contain the user's identifiers. You should integrate the user's raw, unhashed email address into the email field.
2Set additional attributes via the identity callback#
To set additional user attributes, use the identity callback. If the identifyRequest succeeds, any user attributes you set inside the callback are assigned to the identified user.
3Send the request using the method that matches the user's action#
Pass the identifyRequest (and optional identityCallback) to the method that matches the user's action:
MParticle.Identity.login: call when the user logs in or creates an account.MParticle.Identity.identify: call when you obtain the user's email mid-session without a login transition (for example, a guest enters their email at checkout).MParticle.Identity.logout: call when the user logs out.
Calling these methods transitions the SDK's record of the current user's state. The login and logout methods also automatically log a corresponding event to improve Rokt's attribution.
For example, to identify a user named Jane Smith with the email address j.smith@example.com, mobile number +13125551515, and customer ID cust_10482:
// 1. Create the identifyRequest object
const request = new MParticle.IdentityRequest();
// Preferred: pass the customer's raw, unhashed email.
// If you can only provide a SHA-256-hashed email, remove .email and use other instead — do not pass both.
request.email = 'j.smith@example.com';
request.other = 'SHA-256 hashed email'; // only if raw email unavailable
// If you can only provide a SHA-256-hashed mobile number, use other2 instead of mobile — do not pass both.
// (Called 'other2' on Android and 'mobileSha256' on iOS; both use this same field.)
request.other2 = 'SHA-256 hashed mobile number'; // only if raw mobile unavailable
request.mobile = '+13125551515';
request.customerId = 'cust_10482';
// 2. User attributes are set using the identity callback
const identityCallback = (error, userId) => {
if (error) {
console.debug(error);
} else {
const user = new MParticle.User(userId);
user.setUserAttribute('firstname', 'Jane');
user.setUserAttribute('lastname', 'Smith');
}
};
// 3. Call one of the following methods that best matches the user's action:
MParticle.Identity.login(request, identityCallback); // Call when the user logs in or creates an account
MParticle.Identity.identify(request, identityCallback); // Call when you obtain the user's email mid-session, but not during a login
MParticle.Identity.logout({}); // Call when the user logs out
4. Set User Attributes#
Set user attributes progressively as the user navigates your app, not just at checkout. The more attributes you set, the better Rokt can resolve the customer and deliver relevant offers.
import MParticle from 'react-native-mparticle';
// Retrieve the current user. This will only succeed if you have identified the user during SDK+ initialization or by calling the identify method.
MParticle.Identity.getCurrentUser((currentUser) => {
if (currentUser) {
// Once you have the current user, you can set user attributes with:
currentUser.setUserAttribute('custom-attribute-name', 'custom-attribute-value');
// Note: all user attributes (including list attributes and tags) must have distinct names.
// Rokt recommends setting as many of the following user attributes as possible:
currentUser.setUserAttribute('firstname', 'John');
currentUser.setUserAttribute('lastname', 'Doe');
// Phone numbers can be formatted either as '1234567890', or '+1 (234) 567-8901'
currentUser.setUserAttribute('mobile', '3125551515');
currentUser.setUserAttribute('age', '33');
currentUser.setUserAttribute('gender', 'M');
currentUser.setUserAttribute('billingcity', 'Brooklyn');
currentUser.setUserAttribute('billingstate', 'NY');
currentUser.setUserAttribute('billingzipcode', '123456');
currentUser.setUserAttribute('dob', 'yyyymmdd');
currentUser.setUserAttribute('title', 'Mr');
currentUser.setUserAttribute('language', 'en');
currentUser.setUserAttribute('predictedltv', '136.23');
// You can create a user attribute to contain a list of values
currentUser.setUserAttributeArray('favorite-genres', ['documentary', 'comedy', 'romance', 'drama']);
// To remove a user attribute, call removeUserAttribute and pass in the attribute name.
currentUser.removeUserAttribute('attribute-to-remove');
}
});
User attributesDirect link to User attributes
Set as many of the following as you can collect:
Show all user attributes
| Field | Type | Description |
|---|---|---|
firstname | string | Customer's first name. Used for personalization. |
lastname | string | Customer's last name. Used for personalization. |
mobile | string | Phone number formatted as 1112345678 or +1 (222) 345-6789. Used for identity resolution and relevance. |
age | integer | Customer's age. Alternate to dob. Used for eligibility and relevance. |
dob | string | Date of birth, yyyymmdd. Alternate to age. Used for eligibility and relevance. |
gender | string | Customer's gender. For example, M, F, Male, or Female. Used for relevance. |
title | string | Honorific. For example, Mr, Mrs, Ms. Used for personalization. |
language | string | ISO 639-1 language code associated with the purchase. Used for relevance. |
billingcity | string | Billing city. Used for relevance. |
billingstate | string | Billing state / province / region. Used for relevance and eligibility. |
billingzipcode | string | Full ZIP or postcode (US preference is ZIP+4). Used for identity resolution and relevance. |
billingaddress1 | string | Billing street address line 1. Used for identity resolution and relevance. |
billingaddress2 | string | Billing street address line 2. Used for identity resolution. |
country | string | ISO 3166-1 alpha-2 country code (e.g. US, GB, AU). Used for eligibility and relevance. |
birthyear | integer | Customer's birth year (e.g. 1990). Used for eligibility and relevance. |
newcustomer | boolean | Whether this is a first-time buyer. Used for relevance. |
customertype | string | Whether the user is authenticated (guest / logged_in). Used for relevance. |
loyaltytier | string | Partner loyalty program tier. Used for relevance and eligibility. |
loyaltyid | string | Loyalty program member ID. Used for identity resolution. |
predictedltv | decimal | Predicted total lifetime value, typically from a partner ML model. Used for relevance. |
subscriptionstatus | string | Subscription state if applicable (active, trial, churned, paused, none). Used for relevance and eligibility. |
customersegment | string | Partner internal segmentation (e.g. vip, at_risk, new, reactivated). Used for relevance. |
acquisitionchannel | string | Channel through which the customer was acquired. Used for relevance. |
All user attributes (including list attributes) must have distinct names.
5. Track Funnel Events#
Track screen views, commerce events, and custom events so Rokt can understand where each customer is in their journey.
Call MParticle.logScreenEvent() with the name of the screen (e.g. "homepage", "product_detail_page"). Include any additional custom attributes in the info object.
import MParticle from 'react-native-mparticle';
MParticle.logScreenEvent('homepage', {
'custom-attribute': 'custom-value',
});
Commerce events carry product-level details for the user's journey. Trigger a separate commerce event for each product action the customer takes.
Investing in full commerce event coverage is one of the highest-leverage things you can do during your integration. Each event tells Rokt something different about where the customer is in their journey: a product view signals exploration, an add-to-cart signals consideration, a checkout start signals purchase intent, and a completed purchase confirms conversion. With a richer signal, Rokt can personalize offers more effectively, measure placement performance accurately, and attribute conversions to the right touchpoints. Doing this work during your initial integration also avoids a retrofit later. The signal compounds over time: each event Rokt receives adds context used to sharpen personalization, improve attribution accuracy, and better resolve and segment your customer base on future visits.
Commerce events are logged with MParticle.CommerceEvent.createProductActionEvent, using a product action type that identifies the customer action (viewing a product, adding to cart, starting checkout, completing a purchase, etc.).
Show all product action types
| Customer action | Product action type |
|---|---|
| Product detail page viewed | MParticle.ProductActionType.ViewDetail |
| Product clicked | MParticle.ProductActionType.Click |
| Item added to cart | MParticle.ProductActionType.AddToCart |
| Item removed from cart | MParticle.ProductActionType.RemoveFromCart |
| Item added to wishlist | MParticle.ProductActionType.AddToWishlist |
| Item removed from wishlist | MParticle.ProductActionType.RemoveFromWishlist |
| Checkout flow initiated | MParticle.ProductActionType.Checkout |
| Checkout option selected | MParticle.ProductActionType.CheckoutOption |
| Order confirmed | MParticle.ProductActionType.Purchase |
| Order refunded | MParticle.ProductActionType.Refund |
Tracking a commerce event takes three phases:
1Define the product#
Create an MParticle.Product with the product's name, SKU, price, and quantity. Set additional fields like category, brand, and position directly on the instance.
const product = new MParticle.Product(
'Double Room - Econ Rate',
'econ-1',
100.00,
4
);
product.category = 'room';
product.brand = 'lodge-o-rama';
product.variant = 'standard';
2Summarize the transaction#
Create an MParticle.TransactionAttributes for Purchase, Checkout, and CheckoutOption events. Include shipping and order-level coupons when applicable — order-level coupons belong here, not on individual products.
const transactionAttributes = new MParticle.TransactionAttributes('ORDER-12345')
.setRevenue(149.99)
.setTax(12.50)
.setShipping(5.99)
.setCouponCode('SUMMER20');
3Log the commerce event#
Build a commerce event with MParticle.CommerceEvent.createProductActionEvent, passing the product action type, your product(s), and (when applicable) the transactionAttributes. Then call MParticle.logCommerceEvent. Pick the customer action you want to log:
Log a product listing (or category) page view as a product impression. Pass every visible product in a single call, and set the impression's name to the list / category name (Rokt uses this as listname).
| Field | Type | Required | Description |
|---|---|---|---|
Name | string | yes | List or category name (e.g. "Mens Running Shoes"). Becomes listname. |
Products | array | yes | Product objects from MParticle.Product. Set position to each item's 1-indexed rank. |
currency | string | yes | ISO 4217 currency code (passed as event-level customAttribute). |
import MParticle from 'react-native-mparticle';
const product = new MParticle.Product('Trail Runner v3', 'SKU-001', 129.95, 1);
product.position = 1; // 1-indexed rank in the list
const impression = new MParticle.Impression('Mens Running Shoes', [product]);
const commerceEvent = MParticle.CommerceEvent.createImpressionEvent([impression]);
commerceEvent.currency = 'USD';
MParticle.logCommerceEvent(commerceEvent);
Log when a customer opens a product detail page.
| Field | Type | Required | Description |
|---|---|---|---|
productsku | string | yes | Product SKU. |
productname | string | yes | Display name. |
itemprice | decimal | yes | Per-unit price at the time of view. |
currency | string | yes | ISO 4217 currency code. |
listname | string | no | Set if the user arrived from a PLP. |
import MParticle from 'react-native-mparticle';
const product = new MParticle.Product('Trail Runner v3', 'SKU-001', 129.95, 1);
const commerceEvent = MParticle.CommerceEvent.createProductActionEvent(
MParticle.ProductActionType.ViewDetail,
[product],
);
commerceEvent.currency = 'USD';
commerceEvent.customAttributes = { 'listname': 'PLP-Running' };
MParticle.logCommerceEvent(commerceEvent);
Log when a customer adds an item to the cart.
| Field | Type | Required | Description |
|---|---|---|---|
productsku | string | yes | Product SKU. |
quantity | integer | yes | Units added. |
itemprice | decimal | yes | Per-unit price at time of add. |
currency | string | yes | ISO 4217 currency code. |
couponCode | string | no | Order-level coupon, if applied at add-time. |
import MParticle from 'react-native-mparticle';
const product = new MParticle.Product('Trail Runner v3', 'SKU-001', 129.95, 1);
const commerceEvent = MParticle.CommerceEvent.createProductActionEvent(
MParticle.ProductActionType.AddToCart,
[product],
);
commerceEvent.currency = 'USD';
MParticle.logCommerceEvent(commerceEvent);
Log when a customer removes an item from the cart.
| Field | Type | Required | Description |
|---|---|---|---|
productsku | string | yes | Product SKU. |
quantity | integer | yes | Units removed. |
currency | string | yes | ISO 4217 currency code. |
import MParticle from 'react-native-mparticle';
const product = new MParticle.Product('Trail Runner v3', 'SKU-001', 129.95, 1);
const commerceEvent = MParticle.CommerceEvent.createProductActionEvent(
MParticle.ProductActionType.RemoveFromCart,
[product],
);
commerceEvent.currency = 'USD';
MParticle.logCommerceEvent(commerceEvent);
Log when the customer arrives on the cart page. Since cart page views do not have a native ProductActionType, use MParticle.Event with the event name "view_cart" and Other event type. Pass the full cart contents as custom attributes.
| Field | Type | Required | Description |
|---|---|---|---|
event_name | string | yes | Always "view_cart". |
event_type | EventType | yes | Use MParticle.EventType.Other. |
cartitems | string | yes | JSON-serialized array of cart-line objects. Used for relevance. |
cartitemcount | integer | yes | Number of cart lines. |
totalprice | decimal | yes | Cart total. |
currency | string | yes | ISO 4217 currency code. |
couponcode | string | no | Order-level promo, if applied. |
Each entry in the cartitems array has the following shape:
| Field | Type | Description |
|---|---|---|
cartitemid | string | Stable partner-side cart-line identifier. Usually equals productsku when there is one line per SKU; use a unique value if you allow multiple lines for the same SKU (e.g. gift-wrap variants). |
productsku | string | Product SKU / stock identifier. |
productname | string | Product display name. |
productcategory | string | Product category / taxonomy leaf. |
productbrand | string | Product brand. |
productvariant | string | Variant identifier (size, color, etc.). |
itemprice | decimal | Per-unit price at event time. |
unitprice | decimal | Per-unit list price pre-discount. Omit if equal to itemprice. |
quantity | integer | Units in this line. |
currency | string | ISO 4217 code. Omit if matches the top-level currency. |
couponcode | string | Coupon applied to this line (if any). Order-level promos belong in transactionAttributes.Coupon. |
productposition | integer | 1-indexed rank of the product within a list or search results. |
import MParticle from 'react-native-mparticle';
const cartitems = [
{ cartitemid: 'SKU-001', productsku: 'SKU-001', productname: 'Trail Runner v3', itemprice: 129.95, quantity: 1 },
{ cartitemid: 'SKU-002', productsku: 'SKU-002', productname: 'Cushion Insole', itemprice: 19.95, quantity: 2 },
];
const event = new MParticle.Event()
.setName('view_cart')
.setType(MParticle.EventType.Other)
.setInfo({
cartitemcount: 3,
totalprice: 169.85,
currency: 'USD',
couponcode: 'SUMMER20',
cartitems: JSON.stringify(cartitems),
});
MParticle.logMPEvent(event);
Log when the customer enters the checkout flow. Send all cart products and a transaction summary covering the cart total and any order-level coupon.
| Field | Type | Required | Description |
|---|---|---|---|
cartitems | array | yes | Full cart contents. |
totalprice | decimal | yes | Cart total before tax/shipping. |
cartitemcount | integer | yes | Number of cart lines. |
currency | string | yes | ISO 4217 currency code. |
couponCode | string | no | Order-level promo, if applied. |
import MParticle from 'react-native-mparticle';
const product1 = new MParticle.Product('Trail Runner v3', 'SKU-001', 129.95, 1);
const product2 = new MParticle.Product('Cushion Insole', 'SKU-002', 19.95, 2);
const transactionAttributes = new MParticle.TransactionAttributes('YOUR_CHECKOUT_ID')
.setRevenue(169.85)
.setCouponCode('SUMMER20');
const commerceEvent = MParticle.CommerceEvent.createProductActionEvent(
MParticle.ProductActionType.Checkout,
[product1, product2],
transactionAttributes,
);
commerceEvent.currency = 'USD';
commerceEvent.customAttributes = { cartitemcount: 3 };
MParticle.logCommerceEvent(commerceEvent);
Log when the customer completes the shipping step. Set checkoutOption to "shipping" and pass the shipping selection as custom attributes.
| Field | Type | Required | Description |
|---|---|---|---|
cartitems | array | yes | Full cart contents. |
option | string | yes | Always "shipping" for this event. |
shippingmethod | string | yes | standard / express / next_day. |
zipcode | string | yes | Shipping ZIP / postcode. |
country | string | yes | ISO 3166-1 alpha-2 country code. |
totalprice | decimal | yes | Cart total. |
currency | string | yes | ISO 4217 currency code. |
import MParticle from 'react-native-mparticle';
const product1 = new MParticle.Product('Trail Runner v3', 'SKU-001', 129.95, 1);
const product2 = new MParticle.Product('Cushion Insole', 'SKU-002', 19.95, 2);
const commerceEvent = MParticle.CommerceEvent.createProductActionEvent(
MParticle.ProductActionType.CheckoutOption,
[product1, product2],
);
commerceEvent.setCheckoutOptions('shipping');
commerceEvent.currency = 'USD';
commerceEvent.customAttributes = {
shippingmethod: 'express',
zipcode: '94103',
country: 'US',
totalprice: 169.85,
};
MParticle.logCommerceEvent(commerceEvent);
Log when the customer completes the payment step. Set checkoutOption to "payment" and pass the payment method selected as custom attributes.
| Field | Type | Required | Description |
|---|---|---|---|
cartitems | array | yes | Full cart contents. |
option | string | yes | Always "payment" for this event. |
paymenttype | string | yes | credit_card / paypal / apple_pay / etc. |
payment_method | string | no | Specific method when relevant (e.g. card brand). |
paymentServiceProvider | string | no | PSP identifier (e.g. stripe). Must be camelCase. |
ccbin | string | no | First 6-8 digits of the card, if a card was used. |
totalprice | decimal | yes | Cart total. |
currency | string | yes | ISO 4217 currency code. |
import MParticle from 'react-native-mparticle';
const product1 = new MParticle.Product('Trail Runner v3', 'SKU-001', 129.95, 1);
const product2 = new MParticle.Product('Cushion Insole', 'SKU-002', 19.95, 2);
const commerceEvent = MParticle.CommerceEvent.createProductActionEvent(
MParticle.ProductActionType.CheckoutOption,
[product1, product2],
);
commerceEvent.setCheckoutOptions('payment');
commerceEvent.currency = 'USD';
commerceEvent.customAttributes = {
paymenttype: 'credit_card',
payment_method: 'visa',
paymentServiceProvider: 'stripe',
ccbin: '424242',
totalprice: 169.85,
};
MParticle.logCommerceEvent(commerceEvent);
Log when an order is confirmed. Send the full cart and a transaction summary identifying the order, revenue, tax, shipping, and any order-level coupon.
| Field | Type | Required | Description |
|---|---|---|---|
cartitems | array | yes | Full cart contents at time of order. |
transactionId | string | yes | Order / transaction identifier. |
totalprice | decimal | yes | Order total (Revenue). |
tax | decimal | yes | Total tax on the order. |
shipping | decimal | yes | Shipping cost. |
currency | string | yes | ISO 4217 currency code. |
couponCode | string | no | Order-level promo, if applied. |
cartitemcount | integer | no | Number of cart lines. |
import MParticle from 'react-native-mparticle';
const product1 = new MParticle.Product('Trail Runner v3', 'SKU-001', 129.95, 1);
const product2 = new MParticle.Product('Cushion Insole', 'SKU-002', 19.95, 2);
const transactionAttributes = new MParticle.TransactionAttributes('ORDER-10482')
.setRevenue(169.85)
.setTax(14.20)
.setShipping(5.99)
.setCouponCode('SUMMER20');
const commerceEvent = MParticle.CommerceEvent.createProductActionEvent(
MParticle.ProductActionType.Purchase,
[product1, product2],
transactionAttributes,
);
commerceEvent.currency = 'USD';
commerceEvent.customAttributes = { cartitemcount: 3 };
MParticle.logCommerceEvent(commerceEvent);
Log when an order (or a line within it) is refunded. Send only the products being refunded plus a transaction summary referencing the original order ID.
| Field | Type | Required | Description |
|---|---|---|---|
productsku | string | yes | SKU of the refunded line(s). |
quantity | integer | yes | Units refunded. |
transactionId | string | yes | Original order ID being refunded against. |
totalprice | decimal | yes | Refunded amount. |
currency | string | yes | ISO 4217 currency code. |
import MParticle from 'react-native-mparticle';
const refundedProduct = new MParticle.Product('Trail Runner v3', 'SKU-001', 129.95, 1);
const transactionAttributes = new MParticle.TransactionAttributes('ORDER-10482') // original order id
.setRevenue(129.95); // refunded amount
const commerceEvent = MParticle.CommerceEvent.createProductActionEvent(
MParticle.ProductActionType.Refund,
[refundedProduct],
transactionAttributes,
);
commerceEvent.currency = 'USD';
MParticle.logCommerceEvent(commerceEvent);
Track custom events using MParticle.Event, passing an event name, event type, and optional custom attributes.
Show custom event types
| Type | Use for |
|---|---|
MParticle.EventType.Navigation | User navigation flows and screen transitions within your app. |
MParticle.EventType.Location | Location-based interactions and movements. |
MParticle.EventType.Search | Search queries and search-related actions. |
MParticle.EventType.Transaction | Financial transactions and purchase-related activity. |
MParticle.EventType.UserContent | User-generated content like reviews, comments, or posts. |
MParticle.EventType.UserPreference | User settings, preferences, and customization choices. |
MParticle.EventType.Social | Social media interactions and sharing activities. |
MParticle.EventType.Other | Anything that doesn't fit the categories above. |
import MParticle from 'react-native-mparticle';
const event = new MParticle.Event()
.setName('video_watched')
.setType(MParticle.EventType.Navigation)
.setInfo({ category: 'Destination Intro', title: 'Paris' });
MParticle.logMPEvent(event);
6. Show a Placement#
Call selectPlacements on every payment and confirmation screen you want Rokt to render content on. Include one of the following page identifiers to specify the screen type and whether it's for testing or production:
stg.rokt.conf: A confirmation screen in a staging (or testing) environment.prod.rokt.conf: A confirmation screen in a production environment.stg.rokt.payments: A payments screen in a staging (or testing) environment.prod.rokt.payments: A payments screen in a production environment.
Call selectPlacements as early as the screen loads and once all relevant attributes are available. At minimum, pass email, firstname, lastname, billingzipcode, and confirmationref. See Placement attributes for the full list.
For Pay+ placements, include paymenttype and paymentServiceProvider in the selectPlacements call on each screen. paymentServiceProvider communicates what payment methods are available on the payment screen; paymenttype communicates what method the user paid with.
Placement attributesDirect link to Placement attributes
Pass these attributes in the attributes map of selectPlacements. Always supply the most recent value — attributes passed here override any earlier setUserAttribute calls.
Show all placement attributes
| Field | Type | Description |
|---|---|---|
email | string | Customer email (unhashed). Used for identity resolution. |
firstname | string | Customer first name. Used for personalization. |
lastname | string | Customer last name. Used for personalization. |
mobile | string | Customer mobile number in E.164 format. Used for identity resolution. |
confirmationref | string | Order / confirmation reference number. Used for relevance and deduplication. |
currency | string | Transaction currency (ISO 4217, e.g. USD, GBP, AUD). Used for relevance. |
country | string | ISO 3166-1 alpha-2 country code. Used for eligibility and relevance. |
language | string | Customer's preferred language (ISO 639-1). Used for relevance. |
totalprice | decimal | Total cart value including tax and shipping. Used for relevance. |
amount | string | Cart subtotal before tax and shipping. Distinct from totalprice. Used for relevance. |
couponCode | string | Promo code applied to the order, if any. Used for relevance. |
newcustomer | boolean | Whether this is a first-time buyer. Used for relevance. |
customertype | string | guest or logged_in. Used for relevance. |
value | decimal | Customer's cumulative purchase value (e.g. "2340.00"). Used for relevance. |
subscriptionstatus | string | Subscription state if applicable (active, trial, churned, paused, none). Used for relevance and eligibility. |
customersegment | string | Partner internal segmentation (e.g. vip, at_risk, new, reactivated). Used for relevance. |
paymenttype | string | Payment method selected (credit_card, paypal, apple_pay, etc.). Used for Pay+ eligibility. |
paymentServiceProvider | string | Comma-separated list of payment methods accepted on the page (e.g. applepay,paypal,cardpayment). Values must be lowercase with no spaces. See Payment Service Provider for the full list of accepted values. Used for Pay+ eligibility. |
ccbin | string | Credit card BIN (6-8 digits). Used for relevance. |
billingname | string | Billing name. Used for identity resolution. |
billingaddress1 | string | Billing street address. Used for identity resolution and relevance. |
billingaddress2 | string | Billing apartment / unit. Used for identity resolution. |
billingcity | string | Billing city. Used for relevance. |
billingstate | string | Billing state or province. Used for relevance. |
billingzipcode | string | Billing ZIP / postcode. Used for identity resolution and relevance. |
shippingmethod | string | Shipping method selected (standard, express, next_day). Used for relevance. |
shippingname | string | Shipping name. Used for relevance. |
shippingaddress1 | string | Shipping street address. Used for relevance. |
shippingcity | string | Shipping city. Used for relevance. |
shippingstate | string | Shipping state or province. Used for relevance. |
shippingzipcode | string | Shipping ZIP or postcode. Used for relevance. |
shippingcountry | string | Shipping country (ISO 3166-1 alpha-2). Used for relevance. |
cartItems | array | Structured array of cart-line objects. Used for relevance. |
adsexperience | string | Pass "shoppable" when deliberately targeting a Shoppable Ads experience. |
Overlay placements render on top of your confirmation screen in a Rokt-managed container, requiring no changes to your app's existing layout.
To insert an overlay placement, call selectPlacements once the confirmation screen loads:
import MParticle from 'react-native-mparticle';
const attributes = {
// Identity
'email': 'j.smith@example.com',
'firstname': 'Jenny',
'lastname': 'Smith',
'mobile': '+13125551515',
// Transaction
'confirmationref': '54321',
'currency': 'USD',
'country': 'US',
'language': 'en',
'totalprice': '149.99',
'couponCode': 'SUMMER20',
// Customer context
'newcustomer': 'false',
'customertype': 'logged_in',
'value': '2340.00',
'subscriptionstatus': 'active',
'customersegment': 'vip',
// Payment (include paymenttype and paymentServiceProvider for Pay+)
'paymenttype': 'credit_card',
'paymentServiceProvider': 'cardpayment',
'ccbin': '411112',
// Billing address
'billingaddress1': '123 Main St',
'billingcity': 'Brooklyn',
'billingstate': 'NY',
'billingzipcode': '11201',
// Shipping
'shippingmethod': 'express',
'shippingaddress1': '175 Varick St',
'shippingcity': 'New York',
'shippingstate': 'NY',
'shippingzipcode': '10014',
'shippingcountry': 'US',
};
const roktConfig = MParticle.Rokt.createRoktConfig('light');
MParticle.Rokt.selectPlacements(
'RoktExperience', // identifier
attributes, // attributes map
{}, // placeholders (empty for overlay)
roktConfig, // configuration
);
Embedded placements render inline at a fixed position in your app that you control (for example, above the payment options on a cart screen). Both Thanks and Pay+ use embedded placements, but Pay+ must use embedded placements.
1Add RoktLayoutView to your view hierarchy#
Place a RoktLayoutView in your screen at the position where you want the placement to render. Hold a ref to it so you can resolve its native node handle when calling selectPlacements.
2Resolve the node handle and call selectPlacements#
Resolve the native node handle with findNodeHandle, build your attributes, and pass placeholders to selectPlacements. Trigger this when the embedded screen is ready to display offers.
import React, { ComponentRef } from 'react';
import { findNodeHandle } from 'react-native';
import MParticle, { RoktLayoutView } from 'react-native-mparticle';
const placeholder1 = React.createRef<ComponentRef<typeof RoktLayoutView>>();
const showRoktLayout = () => {
const placeholders = {
RoktEmbedded1: findNodeHandle(placeholder1.current),
};
const attributes = {
'email': 'j.smith@example.com',
'firstname': 'Jenny',
'lastname': 'Smith',
'billingzipcode': '90210',
'confirmationref': '54321',
};
MParticle.Rokt.selectPlacements(
'RoktExperience',
attributes,
placeholders,
);
};
// Integrate the RoktLayoutView in the view hierarchy
<RoktLayoutView ref={placeholder1} placeholderName="RoktEmbedded1" />
For a declarative approach using the RoktLayoutView component without manually managing node handles, see Appendix B: RoktLayoutView component.
For Pay+ placements, include paymenttype and paymentServiceProvider in the selectPlacements call on each screen. paymentServiceProvider communicates what payment methods are available on the payment screen; paymenttype communicates what method the user paid with.
Interstitial placements are rendered between the payment and confirmation screens, allowing customers to purchase additional products. Interstitial placements are used by Shoppable Ads.
Interstitial placements are supported on iOS only in the React Native SDK+. The Android path of this SDK+ does not support interstitial placements. The code below must only be invoked on the iOS path of your app.
To enable interstitial placements on iOS, first ensure the iOS-specific setup is complete:
- Configure Apple Pay for your iOS app — create an Apple Pay merchant ID, configure your Xcode project, and generate a Payment Processing Certificate by following Apple Pay — iOS setup.
- Register
RoktPaymentExtensionin your React Native iOSAppDelegateafterMParticle.sharedInstance().start()and beforeselectShoppableAds. The registration snippet is included in the iOS initialization code in Step 2. If no payment extension is registered, Shoppable Ads can fire aPlacementFailureevent.
If you use Expo, include the Rokt kit in your config plugin (for example iosKits: ["mParticle-Rokt"] in app.json). The config plugin does not add the payment-extension registration automatically — after expo prebuild, add it to the generated AppDelegate on the same launch path as mParticle initialization, and re-apply it if you regenerate native projects with --clean.
Then call selectShoppableAds from your React Native JavaScript layer with the confirmation-screen identifier. The method returns a Promise and renders the Shoppable Ads experience as an overlay — no embedded placeholders are required. On iOS, the SDK+ renders it when an eligible offer is available.
import { Platform } from 'react-native';
import MParticle from 'react-native-mparticle';
// Interstitial placements are iOS only — do not invoke on Android
if (Platform.OS === 'ios') {
const attributes = {
// Identity
'email': 'j.smith@example.com',
'firstname': 'Jenny',
'lastname': 'Smith',
'mobile': '+13125551515',
// Transaction
'confirmationref': '54321',
'currency': 'USD',
'country': 'US',
'language': 'en',
'totalprice': '149.99',
'amount': '137.50',
// Customer context
'newcustomer': 'false',
'customertype': 'logged_in',
'value': '2340.00',
// Payment
'paymenttype': 'credit_card',
'paymentServiceProvider': 'cardpayment',
'ccbin': '411112',
// Billing address
'billingaddress1': '123 Main St',
'billingcity': 'Brooklyn',
'billingstate': 'NY',
'billingzipcode': '11201',
// Shipping (required for Shoppable Ads order fulfillment)
'shippingaddress1': '175 Varick St',
'shippingcity': 'New York',
'shippingstate': 'NY',
'shippingzipcode': '10014',
'shippingcountry': 'US',
};
const roktConfig = MParticle.Rokt.createRoktConfig('system');
// selectShoppableAds returns a Promise; listen for native Rokt events for purchase outcomes
MParticle.Rokt.selectShoppableAds(
'prod.rokt.conf', // use 'stg.rokt.conf' in test environments
attributes,
roktConfig,
).catch((error) => console.debug(error));
}
Subscribe to the CartItemInstantPurchase and related Shoppable Ads events via the Events API to handle purchase flows initiated from the interstitial experience.
Optional functionsDirect link to Optional functions
| Function | Purpose |
|---|---|
MParticle.Rokt.close() | Auto-close overlay placements. |
Additional configurationDirect link to Additional configuration
Pass optional parameters such as RoktConfig to customize the placement UI (e.g. dark/light mode, caching).
import MParticle from 'react-native-mparticle';
const roktConfig = MParticle.Rokt.createRoktConfig(
'light',
MParticle.Rokt.createCacheConfig(1200, { 'email': 'j.smith@example.com', 'orderNumber': '123' }),
);
MParticle.Rokt.selectPlacements(
'RoktExperience',
attributes,
{},
roktConfig,
);
If you want to update the identifier RoktExperience or embedded identifier RoktEmbedded1 with a different value, contact your Rokt account manager to ensure Rokt placements are configured consistently.
Events APIDirect link to Events API
The SDK+ provides placement lifecycle events through the NativeEventEmitter mechanism.
import { NativeEventEmitter } from 'react-native';
import MParticle from 'react-native-mparticle';
const eventManagerEmitter = new NativeEventEmitter(MParticle.RoktEventManager);
eventManagerEmitter.addListener('RoktEvents', data => {
console.log(`event received ${JSON.stringify(data)}`);
});
Standard eventsDirect link to Standard events
Show all standard events
| Event | Description | Params |
|---|---|---|
| ShowLoadingIndicator | Triggered before the SDK+ calls the Rokt backend. | |
| HideLoadingIndicator | Triggered when the SDK+ receives a success or failure from the Rokt backend. | |
| PlacementInteractive | Triggered when a placement has been rendered and is interactable. | placementId: String |
| PlacementReady | Triggered when a placement is ready to display but has not rendered content yet. | placementId: String |
| OfferEngagement | Triggered when the user engages with the offer. | placementId: String |
| PositiveEngagement | Triggered when the user positively engages with the offer. | placementId: String |
| FirstPositiveEngagement | Triggered when the user positively engages with the offer for the first time. | placementId: String |
| OpenUrl | Triggered when the user presses a URL that is configured to be sent to the partner app. | placementId: String, url: String |
| PlacementClosed | Triggered when a placement is closed by the user. | placementId: String |
| PlacementCompleted | Triggered when the offer progression reaches the end and no more offers are available to display. Also triggered when cache is hit but the retrieved placement will not be displayed as it has previously been dismissed. | placementId: String |
| PlacementFailure | Triggered when a placement could not be displayed due to some failure or when no placements are available to show. | placementId: String (optional) |
| CartItemInstantPurchase | Triggered when the catalog item purchase is initiated by the user (iOS only). | placementId: String, cartItemId: String, catalogItemId: String, currency: String, description: String, linkedProductId: String, totalPrice: number, quantity: number, unitPrice: number |
7. Appendix#
Appendix A: App configurationDirect link to Appendix A: App configuration
Applications can pass configuration settings through RoktConfig so the SDK+ uses your app's custom configuration instead of system defaults.
ColorMode objectDirect link to ColorMode object
| Value | Description |
|---|---|
light | Application is in Light Mode |
dark | Application is in Dark Mode |
system | Application defaults to System Color Mode |
EdgeToEdgeDisplay (Android only)Direct link to EdgeToEdgeDisplay (Android only)
This boolean controls whether the Rokt SDK+ renders in edge-to-edge display mode on Android (default true). Set to false if your app does not support edge-to-edge display.
import com.mparticle.rokt.RoktConfig
val roktConfig = RoktConfig.Builder()
.edgeToEdgeDisplay(true)
.build()
CacheConfig objectDirect link to CacheConfig object
| Parameter | Description |
|---|---|
cacheDuration | Optional duration in seconds for which the Rokt SDK+ should cache the experience. Maximum allowed value is 90 minutes; default is 90 minutes if not provided or invalid. |
cacheAttributes | Optional attributes to be used as cache key. If null, all attributes sent in selectPlacements will be used as the cache key. |
import MParticle from 'react-native-mparticle';
// Cache the experience for 1200 seconds, using email and orderNumber as the cache key.
const roktConfig = MParticle.Rokt.createRoktConfig(
'light',
MParticle.Rokt.createCacheConfig(
1200,
{ 'email': 'j.smith@example.com', 'orderNumber': '123' }
),
);
MParticle.Rokt.selectPlacements(
'RoktExperience',
attributes,
{},
roktConfig,
);
Appendix B: RoktLayoutView componentDirect link to Appendix B: RoktLayoutView component
For embedded placements, the React Native SDK+ provides the RoktLayoutView component for a declarative approach to integrating Rokt placements in your app's view hierarchy. RoktLayoutView supports embedded placement types without the need to manually manage node handles.
import React from 'react';
import { findNodeHandle, View } from 'react-native';
import MParticle, { RoktLayoutView } from 'react-native-mparticle';
const MyConfirmationScreen = () => {
const placeholder1 = React.createRef();
const handleSelectPlacements = () => {
const placeholders = {
RoktEmbedded1: findNodeHandle(placeholder1.current),
};
const attributes = {
'email': 'j.smith@example.com',
'firstname': 'Jenny',
'lastname': 'Smith',
'billingzipcode': '90210',
'confirmationref': '54321',
};
MParticle.Rokt.selectPlacements(
'RoktExperience',
attributes,
placeholders,
);
};
return (
<View>
{/* Your confirmation screen content */}
<RoktLayoutView ref={placeholder1} placeholderName="RoktEmbedded1" />
</View>
);
};
ParametersDirect link to Parameters
| Parameter | Type | Description |
|---|---|---|
ref | Ref | React ref used to get the native node handle for the placeholder map. |
placeholderName | string | The embedded view identifier (e.g. "RoktEmbedded1"), must match the key in the placeholders map passed to selectPlacements. |
Appendix C: Error handlingDirect link to Appendix C: Error handling
The IDSync API is intended to be central to your app's state and is designed to be fast and highly-available. Similar to how your app may prevent users from logging in, logging out, or modifying their state without an internet connection — treat these APIs as gating operations to maintain a consistent user state. The SDK+ will not retry API calls automatically, but provides callback APIs so you can do so according to your business logic.
If you do not implement error handling, you may see data consistency issues at scale.
import MParticle from 'react-native-mparticle';
const request = new MParticle.IdentityRequest();
request.email = 'j.smith@example.com';
MParticle.Identity.identify(request, (error, userId) => {
if (error) {
// Inspect error.code to determine the cause:
// - Network errors: retry the request
// - Throttle errors (429): retry with backoff
console.debug('Identity error:', error);
} else {
// Proceed with the identified user
const user = new MParticle.User(userId);
user.setUserAttribute('firstname', 'Jane');
}
});
iOS error codesDirect link to iOS error codes
On iOS, the native MPIdentityErrorResponseCode enum defines the following client-side codes. Inspect error.code in the native onIdentifyComplete callback to determine the cause:
MPIdentityErrorResponseCode | Description |
|---|---|
MPIdentityErrorResponseCodeRequestInProgress | An IDSync HTTP request was not performed because one is already in progress. |
MPIdentityErrorResponseCodeClientSideTimeout | The IDSync HTTP request failed due to a TCP connection timeout. |
MPIdentityErrorResponseCodeClientNoConnection | The IDSync HTTP request failed due to lack of network coverage. |
MPIdentityErrorResponseCodeSSLError | The IDSync HTTP request failed due to an SSL configuration issue. |
MPIdentityErrorResponseCodeOptOut | The IDSync HTTP request was not performed because the SDK+ is disabled due to opt-out. |
MPIdentityErrorResponseCodeUnknown | The IDSync HTTP request failed due to an unknown error. |
In addition to the client-side codes above, error.code may contain a server-generated HTTP status code:
| Value | Description |
|---|---|
| 400 | The IDSync HTTP call failed due to an invalid request body. Inspect the error details for more information. |
| 401 | The IDSync HTTP call failed due to an authentication error. Verify that your API key is correct. |
| 403 | The IDSync HTTP call failed because this operation is not provisioned for your account. Contact your Rokt account manager to enable it. |
| 429 | The IDSync HTTP call was throttled and should be retried with exponential backoff. This may indicate a user "hotkey" or an incorrect implementation resulting in higher than expected IDSync volume. |
| 5xx | The IDSync HTTP call failed due to a Rokt server-side issue. Contact your account representative for additional information. |
Android error codesDirect link to Android error codes
On Android, the IDSync API always returns the HTTP status code and body of the underlying HTTP response. For client-side failures (device offline, timeout, invalid request), the SDK+ returns IdentityApi.UNKNOWN_ERROR. For throttling (HTTP 429), it returns IdentityApi.THROTTLE_ERROR. Handle both in your failure listener:
MParticle.getInstance()?.Identity()?.identify(identifyRequest)
?.addFailureListener { identityHttpResponse ->
if (identityHttpResponse?.httpCode == IdentityApi.UNKNOWN_ERROR) {
// Device is likely offline — retry the request
} else if (identityHttpResponse?.httpCode == IdentityApi.THROTTLE_ERROR) {
// Throttled (429) — retry with backoff
}
}
Appendix D: Passing session ID from web to nativeDirect link to Appendix D: Passing session ID from web to native
When a user journey spans both web and native platforms, you can maintain a consistent Rokt session by passing the session ID from the Web SDK+ to the React Native SDK+. This is useful for hybrid flows where users complete an action in a WebView (such as a payment page) and return to the native app for confirmation.
Getting the session ID from Web SDK+Direct link to Getting the session ID from Web SDK+
After calling selectPlacements, the session ID is available on the selection context:
const selection = await launcher.selectPlacements({
identifier: "checkout",
attributes: {
email: "user@example.com",
// ... other attributes
}
});
const sessionId = await selection.context.sessionId;
The session ID is a unique GUID assigned to the current user journey. It is useful for debugging and for correlating a user's activity across your web and native surfaces.
Passing to native app via deep linkDirect link to Passing to native app via deep link
Pass the session ID to your native app using a deep link:
const deepLink = `myapp://confirmation?sessionId=${encodeURIComponent(sessionId)}`;
window.location.href = deepLink;
Setting the session IDDirect link to Setting the session ID
Extract the session ID from the deep link in your native platform code and pass it to the SDK+ before calling selectPlacements. Handle this in your native AppDelegate (iOS) or Activity (Android) before the React Native layer loads:
import { Linking } from 'react-native';
import MParticle from 'react-native-mparticle';
// Listen for incoming deep links
Linking.addEventListener('url', ({ url }) => {
const sessionId = new URL(url).searchParams.get('sessionId');
if (sessionId) {
void MParticle.Rokt.setSessionId(sessionId);
}
});
NotesDirect link to Notes
- Call
setSessionIdbeforeselectPlacementsto ensure the session is used. - Empty strings are ignored and will not update the session.
- Always URL-encode the session ID when passing as a query parameter.
8. Test Your Integration#
To confirm the SDK+ initializes and events log correctly:
1Enable verbose SDK+ logging#
Enable verbose SDK+ logging before initialization so you can see what's being sent.
// For iOS verbose logging, add to your Swift AppDelegate:
// MParticle.sharedInstance().logLevel = .verbose
// For Android verbose logging, add to your Application class before MParticle.start():
// MParticle.setLogLevel(MParticle.LogLevel.VERBOSE)
2Build and run against a development key#
Build and run your app with the environment set to Development.
3Trigger selectPlacements#
Trigger selectPlacements on the screen where the placement should render and confirm the placement loads.
4Verify events#
Verify the events are logged and the identifyRequest call succeeds.
TroubleshootingDirect link to Troubleshooting
If the placement doesn't render or events don't appear, check the native console (Xcode for iOS, Logcat for Android) for Rokt SDK+ errors. Common issues:
Initialization errorsDirect link to Initialization errors
- Confirm the key and secret in your native initialization match the values from your Rokt account manager.
- Confirm the native SDK+
startcall runs before anyselectPlacementsor event logging calls. - For iOS Shoppable Ads, confirm
RoktPaymentExtensionis registered afterstart()and beforeselectShoppableAds.
Identity errorsDirect link to Identity errors
If the identity callback fires with an error, see Error handling for error codes and retry guidance. Without error handling you may see data consistency issues at scale.
Placement not renderingDirect link to Placement not rendering
- Confirm the placement
identifier(e.g.RoktExperience) matches what your Rokt account manager configured. - For embedded placements, confirm the embedded view identifier (e.g.
RoktEmbedded1) matches theplaceholderNameon theRoktLayoutViewcomponent. - Check that the attributes map contains at least
email,firstname,lastname,billingzipcode, andconfirmationref. - For interstitial placements, confirm
Platform.OS === 'ios'before callingselectShoppableAds— interstitial placements are not supported on Android.