This section holds the technical references behind a Rokt integration: the API specs, SDK+ guides, and data and security details. Use it alongside the integration guides, which walk through setup step by step.

APIs

Rokt's APIs let you integrate Rokt into your ecommerce journey, send conversion data to close the attribution loop, and pull performance data back out.

Cart API

Add products to a customer's cart within a transaction.

Data Deletion API

Send and manage data subject deletion requests.

Nurture Unsubscribe API

Remove unsubscribed customers from advertiser communications in real time.

Partnerships API

Authentication, quickstart, and reference for partnership integrations.

Query API

Query your Rokt account data flexibly.

SDKs

Reference material for the Rokt SDKs:

• SDK+ migration guide: upgrade between SDK versions.
• Web SDK+ guides, including event-based integration and server-side tagging.
• Release notes for Web, iOS, Android, and every other platform.

Data and security

How Rokt handles data, identity, and security:

• Attributes you can send and receive.
• PII data hashing and encryption.
• Referral validation.
• Web security.