Getting Started

Rokt’s SDK enables retailers and advertisers to unlock more relevant, personalized experiences at the moment of transaction—whether you’re presenting offers to customers after a purchase, or measuring the impact of campaigns through closed-loop attribution.

Rokt Ecommerce

The Rokt Ecommerce product suite optimizes customer relevance at each step of the Transaction Moment™. Each product is designed to deliver relevant content on a specific page, enabling ecommerce businesses to unlock incremental profit and customer delight across the entire checkout flow.

• Rokt Catalog (product discovery)
• Rokt Upcart (cart review page)
• Rokt Pay+ (payments page)
• Rokt Aftersell (post-purchase upsell page)
• Rokt Thanks (post-purchase confirmation page)

All experiences are powered by the Rokt SDK, which securely captures key customer and transaction data (such as email, order value, and confirmation number) and passes it to Rokt. This data powers real-time personalization and attribution without requiring backend integration.

You can integrate with Rokt Ecommerce using the following platforms:

• Web: Integrate directly into your website using the Rokt Web SDK.
• iOS: Add the SDK to native iOS apps with Swift or Objective-C.
• Android: Set up the SDK in native Android apps via Gradle.
• Flutter: Integrate once for both iOS and Android using Flutter.
• React Native: Add the SDK to React Native apps across platforms.
• Google Tag Manager: Deploy the SDK on web without touching code.

Rokt Ads

Rokt Ads helps advertisers measure the true performance of their campaigns by connecting ad engagements to downstream conversion events. After a customer completes a purchase or submits a form, the same SDK captures conversion data directly from the page, linking it back to the original ad click.

This “closes the loop,” enabling real-time attribution, performance optimization, and reporting within the Rokt platform—all without engineering effort on the server side.

You can integrate with Rokt Ads using the following platforms:

• Web: Add the Rokt Web SDK to your confirmation page to capture conversion data and enable attribution.
• Google Tag Manager: Deploy the SDK using GTM to track conversions without adding code manually.
• Tealium: Implement the SDK through Tealium’s tag manager to capture and send conversion events.
• Adobe Experience Platform: Use Adobe’s tag management system to deploy the SDK and track post-conversion activity.