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Rokt Ads overview

Rokt Ads gives advertisers access to an exclusive acquisition channel: the confirmation pages of the world’s biggest ecommerce sites. Most Rokt Ads campaigns appear immediately following a purchase—when the customer is already in the buying mindset. We offer two campaign objectives: web traffic and mobile-only app download.

With Rokt Ads, you only pay for positive interactions with your offer—not impressions. To maximize positive engagements, Rokt leverages machine learning algorithms trained on years of transaction and interaction data to predict a customer’s propensity to convert. In addition, you can take advantage of our first-party data attributes like age, gender, postal code, and credit card information to ensure you target your ideal customer. Get started acquiring customers today!

Developer resources

For developer reference materials related to Rokt Ads, see:


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