Branch

If you are using the measurement provider Branch for attributions follow the steps below to establish the preconfigured integrations with Rokt.

1. Log in to your Branch account.
2. Go to Ads > Partner management.
3. Search and select Rokt to continue.
4. Rokt does not require any account credentials, therefore click Save.
5. Configure, edit, and add postback URLs and click Save.
6. Select Create Rokt Link.
7. Select one of the ad formats.
   1. For app install or app engagement campaigns, select the App Only format.
   2. For search or display campaigns where the user should go to the web if they don't have the app, select Cross-Platform Search or Cross-Platform Display.
   3. Product links are for shopping or dynamic remarketing campaigns.
8. In the Define section, complete the following:
   1. Choose which link domain you want to use (available for former TUNE clients only):
      1. Branch domain—Create a link using your Branch domain. Note that links created with this domain use Branch link parameters by default.
      2. TUNE domain—Create a link using your TUNE domain. Note that links created with this domain use TUNE link parameters/macros by default.
   2. Name your link.
   3. Select Rokt as the ad partner.
   4. Click Configure Options when you are done.
9. Learn more about configuration options on Branch's website.
10. Once you have completed your configuration, continue to Validate & Share. Copy the click tracking link and share with your Rokt account manager**.**