Custom Audience Import via Zapier
This article outlines the Custom Audience import via the Zapier integration service.
Setting Up a Custom Audience Import
Login to Zapier.com.
Search for Rokt in Zapier's directory of supported Apps.
Set up a zap for Custom Audiences Import.
Select your CRM as the Trigger.
Click on ‘Save + Continue’.
Connect your account with Zapier (via API key generally).
Select the account and list you want to import subscribers from.
Test the trigger and save.
Select Rokt as the action app.
Select ‘Import Audience Member’ as the action.
Click on ‘Continue’.
To connect your ROKT account you will need to enter your API key here:
Login to the One Platform and click on 'Connections' in the bottom left menu.
Click on 'Add connection'.
You will arrive in Data > Integrations. Click on Settings in the left navigation and then Webhook API Key.
Copy the API key.
Paste the API key in Zapier.
Map all required fields:
Click on ‘Continue’.
Test your task.
Turn your Zap on.
Note: Zaps run automatically every 15 minutes on the free account. If you're testing your zap you can manually run a zap from the dashboard.
What Rokt Triggers and Actions are Supported in Zapier?
- Supported triggers:
- New Referral - triggers when a referral is generated from Rokt.
- Supported actions:
- Create Custom Audience - imports an email address into a custom audience list to use in campaign targeting.